Have you ever asked yourself why you feel so energised after stepping foot into a vivid red room scheme or so tranquil when in a beautifully neutral living space? It’s likely to be because of colour psychology in interior design, closely connecting colour to our emotions.
Colour psychology is used widely in branding and marketing but it’s also a powerful interior design tool that arguably has more of an impact on the mood of a room than any other factor.
Different shades conjure various emotions so when debating on which hues to choose for your home it’s key to think about the kind of atmosphere you want to create and which colours will help you achieve this.
Since launching her interior design firm in 1998, American designer Amanda Nisbet has developed an esteemed reputation for her use of bold colour in her projects. “Using colour is not necessarily for the faint of heart, but its ability to singularly and definitively create an experience makes it one of the most important and valuable tools in interior design,” says the designer, “I respond intuitively to the use of strong colour and appreciate the visceral response people have upon walking into a colourful room. I love the idea of total immersion in a singular pigment. To me, this idea of creating a cocoon of colour can elicit a multitude of emotions from relaxation to passion.”
Whether you’re looking to add occasional bursts of colour or decorate your entire room from top to bottom, discover the emotive effects of colour psychology in interior design in our round-up of colourful projects.
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